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Book Talk

CLEVER: The Six Strategic Drivers for the Fourth Industrial Revolution

The Fourth Industrial Revolution has unleashed unprecedented levels of disruption. The COVID-19 pandemic has further accelerated the disruption. In this fast-changing world, the rules of strategy are rapidly being rewritten and the go-to solutions

business leaders once relied on are no longer enough. What should organizations do to maintain a competitive edge in this new era? In this engaging  talk based on his latest research, Prof. Lanteri will talk you through the key strategic drivers business  leaders must embrace to succeed in the near future.


  • Recognize the three challenges of exponential technologies
  • Reconsider how the principles of competitive strategy are being rewritten
  • Identify the challenges and opportunities of sustainability
  • Explore the Six strategic drivers for the 4IR Empowering Future Leaders   

Alessandro Lanteri, PhD
Professor, Advisor, Author, Speaker             
Alessandro is the author of the Amazon #1 bestseller "CLEVER" and advises organizations on how to seize the opportunities of the Fourth Industrial Revolution. Alessandro works with multinationals, governments, International Organizations, startups and family businesses across five continents.
An expert educator, he helps executives, entrepreneurs, and students understand emerging technologies like AI and blockchain, and successfully embrace digital transformation

Date: November 10th 2022
Time: 04:30 pm
Location: Mohammed Bin Rashid School of Government (MBRSG)

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